A movement can become more radical without every activist becoming more radical. When ideological misfits leave, committed members remain and public platforms reward escalating displays, the composition and visible voice of the group change together.
The digital age has transformed peer pressure into an algorithmic "Super-Peer," influencing youth substance use. Social media's curated content distorts reality, glamorizes drug use, and alters risk assessment among adolescents.
A credential is a claim about a person, not about a sentence. When reviewers went looking for evidence behind 160 recommendations made on two syndicated medical talk shows, they could not find any for 39% of the Dr Oz Show's, and found the best available evidence contradicted another 15%.
attention economyauthoritybrandingmisinformation
Read more →
Behavioral ScienceSeptember 14, 20257 min readEvergreen
A figure rises from nowhere and the public loves it. Then the flaws surface, and the same public dismantles them with startling appetite. This isn't fickleness — it's three well-documented mechanisms operating in sequence, and one of them gets stronger the higher the person climbs.
Two findings usually get quoted separately and belong together. False news does diffuse farther, faster and deeper than true news — but bots spread both at the same rate, and 1% of individuals accounted for 80% of all fake-news exposure. The mechanism is real; the flood is not.