ThenkaiThenkai
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society

10 posts

A weathered Indian street wall layered with printed posters, a bicycle propped against it
Behavioral ScienceJuly 19, 20266 min readEvergreen

Fandom With a Party Office

Psychologists can measure celebrity worship on a scale, and in a representative sample only about 4.5% reach the high-intensity level. What makes Tamil Nadu distinctive isn't more intense fandom — it's that the fan clubs were organised into electoral machinery.

identityindian cinemapolitical psychologypsychology
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A vendor sorting fresh green leafy vegetables at an Indian market
Behavioral ScienceJuly 12, 20269 min readEvergreen

There Is a Moral Ranking of Foods. It Isn't Yours.

Foods differ enormously in measurable harm — beef emits about 113 times what peas do per unit of protein. But the diets people moralise are organised around purity and disgust, not around that ranking, and the two orderings barely overlap.

cognitionethicsevidenceidentity
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A petrol station lit up at night with nobody around
Political ScienceJune 6, 20267 min readEvergreen

BP Didn't Invent Your Carbon Footprint. Environmentalists Did.

'BP invented the carbon footprint to blame you for climate change' is one of the internet's favourite facts. The individual-scale framing came from two ecologists at UBC a decade earlier, and the uncomfortable part is that it was designed that way on purpose.

critical thinkingepistemologyevidencehistory
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Two empty park benches in low evening light
Behavioral ScienceApril 26, 20267 min readEvergreen

The Loneliness Epidemic Isn't Happening. Loneliness Still Is.

Weak social connection carries a mortality risk comparable to smoking — that finding is solid across 148 studies and 300,000 people. The claim that loneliness is rising to epidemic levels has, on the actual trend data, essentially no empirical support. Both things are true at once.

cognitionevidencemisinformationpsychology
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A dimly lit bowling alley with lanes receding into the dark
Behavioral ScienceApril 11, 20268 min readEvergreen

The Evidence That Community Collapsed Has Itself Collapsed

Every argument that capitalism atomised us needs a premise: that community actually declined. The single most quoted piece of evidence for it — that Americans' circle of confidants shrank by a third — was argued in the same journal to be a measurement artifact, twice.

cognitive biasesepistemologyevidencesociety
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A red 'Home For Sale' sign staked in the gravel yard of a newly built house
Political ScienceJanuary 23, 202612 min readEvergreen

The Gap Isn't Income. It's Whether You Already Own Something.

Two countries, one mechanism. When assets appreciate faster than wages, the price of joining the owning class rises faster than the means of paying for it — and the same salary buys a smaller claim on the future every year. The US and Canada fail at this in mirror-image ways.

economic growthevidencemacropolitical economy
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The domed main reading room of the Library of Congress, ringed with desks
Behavioral ScienceDecember 30, 20255 min read

The Captive Intellect

When empirical frameworks are absent, analytical minds redirect their reasoning towards faith. This post explores how social confinement and neural reward systems make faith intellectually rich and psychologically satisfying, and how cognitive foundations and social ecology contribute to this phenomenon.

cognitionfaithneurosciencepsychology
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A derelict factory yard with rusted machinery and overgrown ground
Political ScienceDecember 7, 20259 min readEvergreen

There Is No Late Stage

The productivity slowdown, the hollowed-out middle, and the long decline in business dynamism are each well documented. The stage theory that binds them into a single arc of civilisational decline is not — and since 2023 the three have been moving in different directions, which is exactly what a cycle is not supposed to do.

civilizational declineeconomic growthevidencehistory
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An empty hospital corridor lined with benches and closed doors
Political ScienceNovember 26, 20258 min readEvergreen

The Practice Didn't Stop. It Moved Into Clinics.

The oldest argument in human rights is whether universal standards can be applied to particular cultures. Egypt is the case where we can check. Prohibition plus medical authority did not end the practice — it relocated it, and gave it a safety justification it did not have before.

cultural comparisonethicsevidencehuman rights
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A pedestrian crossing a wide city street at a marked crosswalk, with traffic signals overhead
Behavioral ScienceAugust 31, 20259 min readEvergreen

The Interventions That Work Ask the Least of You

Smoke-free laws cut heart-attack admissions by about 13% across eighteen studies — nobody had to be persuaded of anything. Meanwhile a review of systematic reviews found that mass media campaigns are among the interventions with evidence of increasing inequalities between income groups, not reducing them.

decision makingevidencepublic healthsocial welfare
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